Definition
Roofing appointment setting is an outbound program whose only output is confirmed roof inspections on the estimator's calendar, qualified before the slot is booked.
Why it matters
Most roofing marketing sells attention: clicks, impressions, form fills, rankings. Appointment setting sells calendar time. For a contractor, that is the difference between hoping the phone rings and knowing there are nine inspections next week. It also separates two jobs that most roofing companies try to do with the same people: prospecting all day and selling roofs all day. Setters dial and qualify; the estimator inspects and closes.
How it works
- The service radius and property data are built at kickoff
- US based callers dial homeowners and property contacts in that radius
- Every appointment is qualified on roof age, damage, insurance status, and timeline
- Slots go on the estimator's calendar with confirmations and reminders
- Dials, connects, booked inspections, and shown inspections are reported weekly
Programs run month to month and are scoped on a call, so a contractor is not signing a year to find out whether their market supports the volume.
Appointments that fail the published checkpoints are replaced at no charge, and if a market runs behind the agreed weekly target, we keep calling at no additional cost.
A contractor asks for eight inspections a week. Callers work the agreed zip clusters, appointments land on the estimator's calendar, and the weekly report shows booked against shown.
Want us to run this for you?
Lead Engine books exclusive roof inspections for roofing contractors. US based callers, one contractor per zip cluster, month to month.