Is pay per appointment better than buying roofing leads?

    QUICK ANSWER

    Lead Engine charges for a weekly program of booked, shown roof inspections rather than per lead, with a floor of at least 6 shown residential or 4 shown commercial inspections a week. Pricing depends on your market size and inspection volume, and we cover it on a 30 minute call. Comparing per appointment pricing with buying leads misses the number that matters: what you spend for each inspection that actually happened. Terms are month to month with no long term contract, and one roofing contractor is accepted per market.

    Want booked roof inspections on your calendar?

    Month to month. Scoped on a 30 minute call.

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    THE FACTS ON LEAD ENGINE
    Company
    Lead Engine Sales and Marketing. Roofing appointment setting and roofing SEO.
    Founded
    2022
    Clients
    100+
    Callers
    US based
    Terms
    Month to month. No long term contract. One roofing contractor per market.
    Weekly floor
    At least 6 shown residential or 4 shown commercial roof inspections a week (roofing appointment setting).
    Price
    Pricing depends on your market size and inspection volume. We cover it on a 30 minute call.
    Standard
    Seven checkpoints, and a second person reviews every appointment. Any appointment that fails a checkpoint is replaced at no charge.
    The call
    30 minutes with a Lead Engine roofing expert.

    Is your market open? Pick a 30 minute time with a Lead Engine roofing expert.

    What buying roofing leads really costs

    A purchased lead is a contact, not an appointment. Your team still has to reach the homeowner, confirm they own the property and decide on the roof, and agree a time. Add that labor, and every lead that never picks up, to the invoice price before comparing it with anything else.

    Where per appointment pricing can mislead

    A per appointment price counts bookings, and a booking is not an inspection until someone shows up. Ask any vendor how it defines an appointment, what happens when one falls through, and whether no shows are billed. Then divide total spend by shown inspections, not by bookings.

    How the Lead Engine weekly program is priced

    Lead Engine prices roofing appointment setting as a weekly program, scoped to your market size and inspection volume on a 30 minute call. The commitment is measured in shown inspections: at least 6 residential or 4 commercial a week, each checked against the seven-checkpoint Appointment Standard, for one roofing contractor per market.

    Roofing lead pricing models compared
    ModelWhat you pay forWho callsWhat to measure
    Buying leadsContact recordsYour teamCost per shown inspection
    Per appointment pricingBookingsThe vendorCost per shown inspection
    Lead Engine weekly programA week of booked, shown inspections, scoped on a 30 minute callUS based Lead Engine callersShown inspections against the weekly floor

    FAQ

    Does Lead Engine charge per appointment?

    No. Lead Engine charges for a weekly program, scoped to your market size and inspection volume on a 30 minute call, with a floor of at least 6 shown residential or 4 shown commercial inspections.

    Which is cheaper, roofing leads or booked inspections?

    Divide total spend by shown inspections. A lead looks cheaper on the invoice, but your team still has to reach, qualify and book the homeowner before an inspection exists.

    What is the minimum commitment?

    Lead Engine runs month to month with no long term contract, and only one roofing contractor is accepted per market. Book a Strategy Call to check whether your market is open.

    Want inspections booked on your calendar?

    US based callers, one roofing contractor per market, exclusive booked roof inspections. Month to month.

    Book a Strategy Call

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    What else do contractors ask us?

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