Glossary/Metrics

    Dial Rate

    The number of outbound calls a rep places per hour or per day.

    Definition

    Dial rate is total calls placed per rep per unit of time, most commonly per hour or per day.

    Want booked sales meetings on your calendar?

    Month to month. Scoped on a 20 minute call.

    Why it matters

    Dial rate is the input that produces connects, which produce meetings. Low dial rate is almost always the first place to look when meetings are down.

    How it works

    • Track dials per hour with the dialer
    • Compare to team average and target
    • Coach reps below 15 dials per hour

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    Lead Engine builds outbound engines for B2B teams. Cold calling, cold email, and appointment setting, run by US based reps.

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