What are the warning signs when hiring a roofing appointment setting company?
Lead Engine Sales and Marketing books exclusive, shown roof inspections for roofing contractors, with every appointment checked against a written seven checkpoint Appointment Standard. The biggest warning sign in any vendor is a vague definition of what you are paying for. If a company cannot tell you in writing what counts as an appointment and what happens when one fails, walk away.
They cannot define a booked appointment
Ask what has to be true before an appointment reaches your calendar. A good answer names the checks: owner confirmed, inside your service area, a real reason for the visit, the decision maker present, a set time.
A bad answer is a feeling. We call them, they are interested, we send them over.
They count booked, not shown
A booked appointment is a time on a calendar. A shown inspection means the decision maker was present, the inspector arrived and the roof was actually looked at.
If a vendor only reports booked numbers, you cannot compare them to anyone else.
They will sell your market to another roofer
Ask how many roofing contractors they work with in your area. If the answer is more than one, the homeowner they book for you may get a call for someone else next week.
Lead Engine takes one roofing contractor per market.
They want a long contract before you see a single inspection
A vendor that trusts its own work does not need to lock you in.
Lead Engine runs month to month with no long term contract.
They have no plan for a failed appointment
Ask what happens when the homeowner was a renter, outside your area, or not home. A good answer is specific.
At Lead Engine, an appointment that fails the Appointment Standard is replaced at no charge.
What else do roofing contractors ask about this?
What should a roofing appointment setting company put in writing?
What counts as an appointment, how many shown inspections you can expect each week, how failed appointments are handled, whether your market is exclusive and the contract length.
Is it a warning sign if the callers are not US based?
Ask where the callers are and who trains them. Lead Engine uses US based callers. Whatever the answer, it should be clear and in writing.
How do I check a vendor's results?
Ask for a named client result you can look up, with the number of appointments and the time it took. Lead Engine publishes the Premier Tucson result: 366 booked appointments and $825K under contract in 7 months.
Bring this list to a 30 minute call and ask us every question on it.
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